SUMMARY /
Beverage packaging project at La Salle College (2024). The scope of this project was to create a series of flavoured beverage packaging with a strong sense of a cohesive conceptual theme.
CONCEPT RATIONALE /
Fleurish Infusions blends desert flowers and good intentions with spring water from the energetic town of Joshua Tree, California. By embracing the ‘water consciousness’ research by Japanese scientist, Dr. Emoto (where there is evidence of water changing on a molecular level when speaking good intentions to it), and infusing it with the healing powers of desert flowers, you will be hydrating at a higher level.
Fleurish Infusions encourages mentally, physically and spiritually connecting with yourself, sipping with intention to transform your days and even lives. Every flavour focus’ on different types of affirmations — only here to aid the power you have to transform your life.
PROJECT TASKS /
Branding
Packaging Design
Physical Mock ups
Photography & editing *some images are edited with AI
“Divinely Dandy” — Desert Dandelion infused spring water
Desert Dandelions have been used in multiple ways by the Indigenous communities in Joshua Tree. They are part of the sunflower family and attract butterflies to its nector. Symbolic of energy and healing, Desert Dandelions glow gold across the sand desert terrains — radiating vibrancy.
“Mama Mari” — Mariposa Lily infused spring water
Mama Mari have been used in multiple ways by the Indigenous communities in Joshua Tree. These flowers are fully edible. Symbolic of resilience and beauty, Mariposa Lillies bloom through the harshest of conditions and work in our consciousness to heal the mother in us — awakening feminity.
“Superbloom” — Desert Flower infused spring water
A superbloom is a rare desert phenomenon when a blossom of desert flowers occurs all at the same time. Our desert blend is made up of Desert Dandelion, Mariposa Lily, Prickly Pear & Indian Paintbrush. Proving resilience through the tough environments that rule a superbloom, our blend symbolizes our inner abilities to flourish endlessly.
