lead & graphic designer ⋆ ★ ☆
April-Fools-17508_hr.jpg

Purdys: April Fools Day (2024)

SUMMARY /

April Fools Day — Packaging Design

A fun prank featuring Purdys’ famous Hedgehogs as a cereal. Our social posts garnered a lot of fooled customers, asking us to (please!!!!!!) start offering the product for real. This project required our team to food style a fake cereal bowl and mock up a box to photography

See our social post here!

PROJECT TASKS /

  • Ideation — Based on classic cereal boxes currently on the market (Corn Pops, Froot Loops… etc)

  • Packaging Design

    Photography & food styling by Kornelia Kulbacki.